Company Overview
Schuler Publicity is a dynamic, full-service public relations firm based in Minneapolis, Minnesota. Founded and led by Carol Schuler, the agency is renowned for its fearless and engaging communication style, encapsulated in its mantra: “We can talk to anyone, anywhere, about anything.” This approach has enabled Schuler Publicity to secure impactful media coverage for a diverse clientele, ranging from small startups to established businesses and nonprofits.
The firm’s capabilities are extensive and tailored to meet various client needs. In media relations, they work diligently with media outlets to inform the public about an organization’s mission, policies, and practices in a credible manner. Their writing and communication assistance services encompass crafting bylined articles, press releases, media alerts, and other copy materials. Schuler Publicity also offers social media audits and develops strategies to create captivating content that engages target audiences.
In times of crisis, the firm is equipped to develop comprehensive crisis communication plans, ensuring clients are prepared to protect and defend their reputations. They can swiftly create crisis messaging, establish communication flows, and manage media interactions during unforeseen challenges. For product launches, Schuler Publicity formulates strategies and schedules media placements to maximize market impact.
The agency also excels in arranging speaking engagements, promoting events to designated demographics, and organizing media tours to key cities for product discussions on various platforms. Their thought leadership initiatives involve coordinating panel opportunities, bylined articles, and speaking engagements to position clients at the forefront of their fields.
Clients have lauded Schuler Publicity for its strategic advice, media placements, and the ability to make them feel prioritized. Testimonials highlight the firm’s role in successful franchise launches and securing coverage across print, online, radio, and broadcast outlets. Notably, their efforts have resulted in national media hits, including features in The New York Times, The Wall Street Journal, Real Simple, and segments on the Today Show, CNN, and Good Morning America.
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Reviews
Jennifer Smith
I wanted to take a moment to express our gratitude with the services provided by Carol and her team at Schuler Publicity.Carol and Britt have been professional, reliable, and efficient. They've demonstrated a solid understanding of our brand and industry, delivering results that have exceeded our expectations. Their approach to public relations is practical and effective, and they've played a key role in boosting our brand visibility.Communication with the team is smooth, and they consistently provide updates on progress. Their responsiveness and proactive approach are appreciated, making the collaboration seamless.
Maria Walker
Working with the team at Schuler Publicity was an immensely positive experience. Their knowledge and advice was always top notch, and they quickly learned our business and became invaluable extensions of our marketing department. Through their passion and expertise, Schuler earned our trust and respect, and we consider them to be one of the best marketing/PR vendors we have ever worked with. I can't recommend Schuler Publicity enough.
Emily Thompson
My organization contracted Schuler Publicity for a three-year project, and they did a wonderful job, with placements in print, online, radio, and broadcast outlets. Communication and planning are excellent, and we always felt like a priority to the agency. Highly recommend if you're looking for a smaller PR firm that is scrappy, hard-working, and produces results.
