Don’t Be A Little Pitch

Company Overview

Don’t Be A Little Pitch (DBALP) is a bold and unconventional public relations agency headquartered in Toronto, Canada. Founded by serial entrepreneur Bryce North, the agency specializes in elevating brands through strategic publicity and media exposure. With a focus on startups and founders, DBALP leverages unfiltered, authentic storytelling to drive real business growth, helping clients secure press coverage, attract investors, and increase sales without relying on paid advertising.
The agency’s approach is characterized by a blend of audacity and pragmatism, ensuring brands stand out in today’s competitive marketplace. DBALP offers a comprehensive suite of services tailored to meet diverse business needs, including publicity and media exposure, speaking opportunities and awards, SEO and backlinks, and LinkedIn influencer strategies. Their team of seasoned professionals combines creativity, transparency, and a drive to win, helping brands rise to fame with strategic storytelling.
DBALP’s core values—brutal honesty, humor and fun, intense curiosity, a strive to win, eager ambition, and open communication—guide their slightly unconventional approach to making brands legendary. They reject mediocrity, striving to dominate the market through personalized PR strategies, offering clients 1-3 monthly media placements in top outlets without contracts.
The agency has a proven track record of delivering exceptional results, with clients featured in several top publications, increasing their visibility and web traffic. DBALP’s efforts have led to increased brand awareness and expanded sales growth for clients across various industries, including beauty, consumer goods, eCommerce, AI, entertainment, fashion, government, fintech, healthcare, and manufacturing.
With a commitment to excellence, DBALP prioritizes transparency, collaboration, and uncompromising quality. Their unique approach to PR and campaigns has impressed clients, who appreciate the team’s clear communication, timely delivery, and ability to pivot when necessary.