Company Overview
Three Lyons Creative (3LC) is a Detroit-based video creative agency dedicated to crafting compelling stories that inspire change and foster social impact. Established in January 2014 by cousins Mike Williams, Tony Eggert, and Daniel Wylie-Eggert, the agency’s name pays homage to their mothers—sisters from a family of six—whose maiden name, Lyons, was not passed down to the next generation. This familial foundation underscores 3LC’s commitment to community, authenticity, and meaningful storytelling .
Specializing in documentary-style videos, 3LC serves a diverse clientele, including nonprofits, artists, community groups, social entrepreneurs, and small businesses both in Detroit and nationally. Their mission is to utilize video content as a tool to shape a more just and equitable world, bringing attention to resilient subjects and causes that matter .The agency offers a comprehensive suite of services encompassing video production, audio engineering, motion graphics, and graphic design. Their video services range from livestreams and mini-documentaries to sizzle reels, training videos, and animated shorts. In audio, they provide studio-quality recording, mixing, and scoring to enhance the immersive quality of their projects. Their animation work simplifies complex ideas through well-designed motion graphics, while their graphic design services ensure cohesive branding across print and digital platforms .​
3LC’s team is deeply rooted in Detroit’s creative and cultural landscape. Tony Eggert, educated in film production at Wayne State University, brings extensive experience in various video formats. Daniel Wylie-Eggert, with training from the Recording Institute of Detroit, leads the sound team, blending his passion for audio with technical expertise. Mike Williams, a graduate of the Rhode Island School of Design, infuses projects with his background in film, animation, and video. Lucia Wylie-Eggert contributes her skills in design and strategy, while Melissa Phillips oversees finance and accounting, integrating her dual interests in accounting and theater .​
The agency’s values—human-focused, community-driven, and innovative—guide their approach to each project. They prioritize honest storytelling, active listening, and adaptability to the ever-evolving world. Regular team retreats, client assessments, and community engagement activities ensure that their mission and values remain aligned with their work .​
Located at 1950 Trumbull Ave, Suite 31, in Detroit’s Corktown neighborhood, Three Lyons Creative continues to collaborate with organizations that seek to make a positive impact through powerful media. Their dedication to storytelling, combined with a deep understanding of their clients’ missions, positions them as a trusted partner in the creative industry
Founded Year
2014
Budget Required
$1,000 - $10,000 , $50/hr
Services Offered
No. of Employees
Under 49
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Reviews
David Harris
Three Lyons Creative is an AMAZING group to work with. Literally my favorite vendor of all time. So easy to work with. The final product is GREAT. Will never use anyone else. Do yourself a favor and work with them!
Donald White
The organization I co-founded used Three Lyons to create a logo and branding standards. They were fantastic. The process was smooth and efficient. The end result was exactly what we were looking for. Highly recommended.
