Company Overview
Newbridge Marketing Group (NMG) is a dynamic brand experience agency headquartered in Lake Oswego, Oregon, with additional offices in Chicago and Charlotte. Established in 2004, NMG specializes in connecting brands with Gen Z audiences through innovative experiential marketing, college marketing, and student recruitment strategies. With nearly two decades of experience, NMG has executed over 700 partnership marketing programs, tailoring each campaign to authentically engage target consumers across various segments, including high school and college students.
The agency’s mission is twofold: to positively impact college students’ lives and to generate joy through experiences for everyone. This dual focus drives NMG’s approach to creating meaningful and memorable brand interactions. Their team consists of individuals from diverse backgrounds who collaborate to deliver creative and practical solutions, ensuring client success through a combination of strategic insight and genuine care.
NMG offers a comprehensive suite of services designed to engage with Gen Z audiences effectively. Their experiential marketing includes mobile selling tours, pop-up retail events, staffing, and food truck activations, bringing brands directly to consumers in engaging and interactive ways. In the realm of college marketing, they leverage student ambassadors, mass digital reach, sweepstakes, and sampling programs to promote brands within college communities. Additionally, NMG provides student recruiting services by utilizing webinars, targeted digital outreach, research, and participation in conferences and conventions to connect brands with potential student talent. Their digital Gen Z marketing strategies engage high school and college students through various digital platforms, reaching a broad audience. NMG also offers staffing services by providing brand ambassadors who align with a brand’s identity through a robust staffing network.
NMG’s portfolio showcases successful campaigns for renowned brands such as L.L.Bean, Timberland, DirecTV, and Miyoko’s Creamery. Notable projects include the award-winning L.L.Bean Pop-Up Retail experience, Timberland’s Campus Brand Manager Program, and the Grilled Cheese Nation Tour by Miyoko’s Creamery.
Recognized for excellence in the industry, NMG has been named to Event Marketer’s “It List” for multiple years and has received accolades from the PRO and Ex Awards. Their commitment to delivering impactful marketing experiences continues to position them as a leader in the field.
Founded Year
2004
Budget Required
$10,000 - $25,000 , Inquire
Services Offered
No. of Employees
Under 49
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Reviews
Anthony Hall
Ashley, with Newbridge Marketing was awesome to work with/For.She kept me up to date on everything, was always prompt in responding and very helpful with any issues that may have arisen.Morgan, With New Bridge Marketing was wonderful to speak with and to introduce me to the company and what they stand for. She was very helpful with all of my questions.Erica, Wuth Newbridge Marketing was always very prompt about getting back to me and very helpful.She would get back to me in text if I messaged on Trusted Heard so that I could get my response quicker.All in All, these ladies were amazing to work with and I could not have asked for A better team with their end of things or my Brand Ambassadors working for our team.I would definitely work with everyone again.
Amelia White
Working with the entire Newbridge Marketing Group was an absolute pleasure. Every person I had the opportunity to interact with Kirsten, Mark, Lily, Travis, and Julie was a true delight. They consistently made me feel respected and valued, with a genuine sense of care and professionalism. From the moment I joined the team, I felt welcomed and supported. I highly recommend working with this talented group of seasoned professionals, they truly excel at what they do.I had an incredibly fulfilling experience working with animal rescues, witnessing firsthand the meaningful impact the team’s efforts had on the community. It was truly rewarding to be part of such a purposeful and compassionate initiative that I will always remember and cherish.
Maria Clark
Great agency to work with! I had the pleasure of serving as the Emcee in times square for Jack Link's and NMG put it together wonderfully. I must shoutout Julie Mehlenbacher, she was the brains and the good energy behind everything (se her in the pic?) she made it all happen and made my job that much easier for everybody to come together and complete a GREAT activation in the center of the world!
