Daylight Studio

Company Overview

Daylight is a Portland-based digital product and experience agency founded in 2002. With over two decades of experience, the agency specializes in delivering scalable digital solutions through a combination of strategy, design, technology, and engagement services. Their AI-first approach focuses on creating long-term value across customer and product lifecycles by simplifying complex business challenges and streamlining processes.
The agency’s strategy and planning services encompass brand strategy, product and website strategy, executive planning, technology analysis, strategic business insights, lifecycle marketing strategy, SEO and content strategy, roadmapping, project management, user research and testing, and data analytics. By aligning with clients’ organizational goals and KPIs, Daylight develops informed strategies and project plans that can be executed and optimized at scale.
In the realm of design, Daylight combines creative thinking with technical expertise to build brands, products, and experiences that inspire and create connections. Their design capabilities include UI/UX design, user research and testing, creative asset production, website design, information architecture, brand identity, custom illustrations and graphics, email marketing design, and printed marketing materials.
Daylight’s technology services focus on delivering high-quality experiences and applications that are easy to update and grow. Their technical expertise spans LMS and CMS development, client portals, hosting, custom web applications, e-commerce, full-stack web and mobile development, martech and API integrations, databases, and cloud infrastructure. The agency has a proven track record across diverse industries, solving business problems with scalable solutions.
To enhance digital performance, Daylight offers engagement and optimization services that cover targeted traffic generation, paid ad campaigns, and data-driven conversion optimization. By understanding audiences comprehensively, they fine-tune content, campaigns, and experiences to ensure digital assets consistently deliver results. Their engagement capabilities include growth and SEO retainers, traffic generation, paid ad campaigns, optimization and analysis, conversion optimization, analytics and conversion tracking, paid search strategy, local SEO strategy, and email marketing.
Daylight’s commitment to innovation is evident in their integration of AI tools into their design processes. By leveraging AI-powered tools, they enhance creativity, streamline workflows, and deliver superior design outcomes. This approach allows for faster ideation, more thorough exploration, and improved customer engagement, ultimately leading to better design results for both their brand and clients.
With a global remote team and locations in Portland and Savannah, Daylight combines the expertise and resources of a worldwide team with the personal touch of local knowledge. Their client portfolio includes notable brands such as Nike, Coca-Cola, Intel, and Providence, reflecting their ability to deliver impactful digital solutions across various industries.