Company Overview
Black Propeller is a premier digital marketing agency based in Bel Air, Maryland, founded in 2011. It is widely known for its deep expertise in pay-per-click (PPC) advertising and has grown into a full-service agency offering a range of digital marketing services. These include SEO, paid social media, Amazon advertising, and performance-driven creative content. With a strong focus on delivering measurable results, Black Propeller currently manages over $100 million in annual ad spend on platforms such as Google Ads, Facebook Ads, and Amazon Ads.
The company offers tailored marketing strategies to help businesses achieve their advertising goals. Through precise paid search campaigns, they aim to drive both growth and return on investment. Their social media marketing strategies are designed to create deeper engagement with target audiences. For businesses selling on Amazon, Black Propeller develops customized advertising plans that enhance product visibility and sales.
In addition to advertising, they apply advanced search engine optimization techniques to improve search rankings and online presence. Their in-house creative team produces visually compelling and high-performing ad content to support various campaigns. They also provide expert guidance on using HubSpot tools to improve marketing automation and lead management.
Their strategic approach is built around four key steps: planning, identifying opportunities, strategizing, and testing. This process ensures that all campaigns are data-driven and continuously optimized for better performance. The planning phase involves creating a roadmap aligned with a client’s growth objectives. Opportunity analysis focuses on identifying ways to enhance effectiveness. Strategic planning includes selecting keywords and designing assets, while the testing phase measures outcomes to refine the strategy further.
Black Propeller has delivered strong results across various industries. For instance, they helped Valet Living achieve a 130% increase in conversion volume and a 200% rise in qualified leads without raising the budget. For Shop FlavCity, they generated over $180,000 in revenue in one month, achieving an 11x return on ad spend. Tanner Tees benefited from enhanced Google Shopping campaigns, reaching a 7.3x return on key product ads.
The company is also known for its positive work environment. According to employee feedback, it is considered a great place to work, characterized by transparency, collaboration, and ongoing professional development. This culture of excellence translates into a high level of dedication to client success.
Founded Year
2012
Budget Required
$1,000 - $10,000 , Inquire
Services Offered
No. of Employees
Under 49
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Reviews
Mia Clark
I've worked with Propeller on a number of digital marketing and website development briefs over the past year. They are a fantastic agency to work with - professional, friendly, insightful, and the team is super talented. Clients are always left very happy. Would recommend without question - look forward to collaborating more in the future!
Anthony Thomas
I have been working with Propeller for the past 6 months for ongoing website management and support.The team are great and really helpful with all of the updates I request. Jess is a really lovely account manager. Would 100% recommend using Propeller if you are looking for a new website.
Margaret Walker
I've worked with Propeller as a freelancer for around 5 years across numerous projects and with different leaders but always with a consistently great experience. I'm made to feel part of the friendly team on every job and couldn't recommend working with them enough.
