Brandworks Detroit

Company Overview

Brandworks Detroit is a specialized brand communications agency headquartered in Ann Arbor, Michigan, with a focus on serving business-to-business (B2B) firms across Metro Detroit and beyond. Established in 2009, the agency has built a reputation for delivering strategic marketing solutions that drive measurable results.
The agency’s team comprises over a dozen specialists, including creative leaders and media experts, who collaborate to achieve client goals through inspired creativity and a keen eye on return on investment (ROI). Brandworks Detroit has been recognized for its excellence, being named one of Detroit’s Best Advertising Agencies by Expertise.com.
Brandworks Detroit offers a comprehensive suite of services designed to enhance brand identity, digital platforms, and sales communications. Their capabilities include brand development, web design, sales literature creation, digital marketing, traditional advertising, digital advertising, retail merchandising, and event support.
The agency serves a diverse range of industries, including distributors, insurance, manufacturing, professional services, and robotics. Their client portfolio features notable companies such as Yesc Kaizen, Brass Craft, Right Management, Ressc Capital, Plananza, Urban Science, and Jac. ​Brandworks Detroit employs a structured approach to project execution, encapsulated in their “Think. Create. Activate.” process. This methodology ensures that each project is managed efficiently from concept to completion, fostering collaboration and communication between the agency and its clients.
In a strategic move to expand their capabilities, Brandworks Detroit was acquired by Highland Group of Grand Rapids, Michigan. This acquisition aims to bolster the agency’s market presence and client base, particularly in the insurance, manufacturing, and robotics sectors.